30 Communication Theories and Styles

Alexandria Lewis

Image Attribution: Adobe Stock (Education License)

Content Outline, Competency, and KSAs
I. Human Development, Diversity, and Behavior in the Environment
1A. Human Growth and Development
KSA: Communication theories and styles

III. Interventions with Clients/Client Systems
IIIA. Intervention Processes and Techniques for Use Across Systems
KSAs:
– The principles and techniques of interviewing
– The principles of active listening and observation
– Verbal and nonverbal communication techniques
– The concept of congruence in communication

Overview

At the heart of social work is the ability to communicate effectively with individuals, groups, families, and communities. This involves a deep understanding of various communication theories which explain how people give and receive information, and how this process affects relationships and outcomes. Communication styles—the ways in which we express ourselves—are equally important, as they can significantly impact the dynamics of the social worker-client relationship.

Effective communication goes beyond what we say. How we say something—our tone, pace, and volume—plays a vital role, as do nonverbal cues such as body language, facial expressions, and gestures. These verbal and nonverbal elements must be aligned to convey messages clearly and empathetically, facilitating trust and understanding.

Congruence refers to the alignment between our internal feelings and thoughts and our external expressions. In social work, congruence is fundamental to building authentic, transparent relationships with clients. It involves being genuine in our interactions, ensuring that our verbal and nonverbal communications are in harmony.

Communication theories and style

Communication is complex because it involves multiple contexts (Weaver, 1996):

  • Psychological
    • Attitudes of the communicators
    • Mood
  • Physical
    • Environment
      • Location of the conversation
  • Social
    • Relationship
      • Parent
      • Child
      • Teacher
      • Supervisor
      • Friend
  • Cultural
    • Traditions
    • Taboo
    • Personality
  • Temporal
    • Time conversation occurs
      • Time of day
      • Day of the week
      • Week of the month

Noise is an issue in every conversation, and Weaver (1996) defines noise as “any interference in the source, receiver, or
environment that reduces the exactness of the message (p. 26). Bias and stereotypes can also impact communication.

To further explore complexities of communication, Weaver (1996) mentioned several “people are involved”:

  • “The person you think you are.
  • The person your partner thinks you are.
  • The person you believe your partner thinks you are.
  • The person your partner thinks he or she is.
  • The person you think your partner is.
  • The person your partner believes you think he or she is” (p.29).

We can take the people involved concept and apply the concept to social work roles:

  • How the social worker views their role.
  • How the client views the role of the social worker.
  • How the social worker views the role of the client.
  • How the client views their own role.

Empathic listening and feedback are a vital part of communication. Listening is active and involves emotional, physical, and intellectual elements (Weaver, 1996). Communication can be viewed as circular.

Indirect vs. Direct Communication

Indirect and direct communication approaches connect to high and low context communication.

Definitions:

  • Direct communication:
    • “Blunt communication that is literal and to the point” (Mio et al., 2020, p. 121).
  • Indirect Communication:
    • “Communication that relies on context and the receiver’s ability to draw inferences” (Mio et al., 2020, p. 122).

East Asian Countries: Research shows communication themes for some persons of East Asian countries consist of indirect communication vs. direct communication. Also, communication is based on context, and communication is viewed as a process. There is also more emphasis on the receiver of the message (Mio et al., 2020). With that said, I always recommend using a cultural humility lens and to use caution in generalizing clients.

Enhancing the importance of self-awareness among helping professionals in understanding and adapting their communication styles can significantly enhance interactions across various contexts. Recognizing one’s own communication style is crucial, as mismatches in communication styles can lead to misunderstandings or disconnects. For instance, a social worker who naturally communicates in a straightforward manner might inadvertently overwhelm or cause discomfort to someone who favors a more nuanced, indirect approach. This awareness is not only vital in verbal exchanges but extends to written communication as well, including emails and other forms of correspondence, where tone and intent can be easily misconstrued.

Neurodiversity and Communication

Understanding  neurodiversity is a critical aspect of effective communication. Neurodiversity refers to the concept that differences in brain function and behavioral traits are simply normal variations within the human experience. These differences can significantly influence communication preferences and styles, making it imperative for professionals to adopt flexible and inclusive communication strategies.

Individuals may have unique ways of processing information, expressing themselves, and understanding others. For instance, some might find direct, concise communication more comprehensible, while others might prefer detailed explanations or visual aids to grasp complex concepts. Recognizing and accommodating these differences not only enhances mutual understanding but also promotes a supportive environment that respects individual needs and preferences.

A thoughtful approach to communication with neurodiverse individuals involves active listening and the willingness to adjust communication methods as needed. It also includes being mindful of nonverbal cues and creating clear, structured interactions that reduce ambiguity and anxiety. By fostering an inclusive communication culture, helping professionals can ensure that all individuals, regardless of their neurocognitive wiring, feel heard, valued, and understood.

Communication Barriers

These are barriers that can occur in communication between helpers and clients:

  • Interrogating rather than interviewing.
  • Inappropriate use of humor.
  • Focusing on oneself rather than the client.
  • Failing to pay attention to all aspects of the client’s communication.
  • Interrupting frequently.
  • Failing to listen or selective listening.
  • Stereotyping people or groups.
  • Assuming an inappropriate degree of formality or informality.
  • Neglecting to consider the cultural meaning of the interview to the client.
  • Suggesting solutions based on incomplete information.
  • Using absolutist terms (“always” or “never”).
  • Speculating without adequate information.
  • Confronting before establishing a relationship.
  • Pushing for action before the client is ready.
  • Using clichés and jargon.
  • Criticizing other people or groups.
  • Displaying inappropriate emotions.
  • Too many compliments. This sends a message to clients that the expectation is perfection.  Or, clients could view the compliments as not genuine.
  • Reassuring, consoling, and trying to soothe clients.

Effective work with clients requires effective use and observation of non-verbal communication.

Some guidelines for the use of effective verbal communication:

  • Use easily understandable words.
  • Avoid evaluative terms, such as good and bad.
  • Avoid jargon, inferences, speculation, and labels.
  • Use words that are descriptive rather than inferential.
  • Do not generalize people based on their ethnicity, gender, class, etc.
  • Adopt a speaking style that is moderate in tone and speed of delivery.
  • Use speech to convey that you are genuinely interested in what the client has to say.
  • Remember the differences in the prior module on friendships vs. professional relationships.

Principles and Techniques of Interviewing

Foundation-level social work course curriculum includes generalist social work practice and direct social work practice courses, which includes techniques for interviewing.

Language Differences and Use of Interpreters

For social workers, understanding the role and effective use of interpreters is crucial, especially in providing equitable services to clients with limited English proficiency or those who are deaf or hard of hearing. Here are several key points:

  1. Confidentiality: Interpreters must adhere to confidentiality, ensuring that all client information remains private.
  2. Cultural Competence: Interpreters can bridge cultural gaps as well as language barriers. They should be culturally competent, understanding the nuances of the client’s culture to accurately convey messages in a culturally appropriate manner.
  3. Accuracy and Neutrality: It is essential for interpreters to translate messages accurately and without bias, avoiding summarization unless specifically requested. They should not alter, omit, or add information.
  4. Qualifications: Not everyone who is bilingual is qualified to act as an interpreter. Professional interpreters have specific training in interpretation skills, ethical standards, and terminology.
  5. Role Clarification: The role of the interpreter is to facilitate communication.
  6. Direct Communication: The social worker should communicate directly to the client rather than speaking to the interpreter.
  7. Use of Minors: Avoid using minors as interpreters, especially in situations involving sensitive or complex information.
  8. Legal Requirements: Be aware of legal requirements and best practices related to the use of interpreters, such as those outlined in the Americans with Disabilities Act (ADA), to ensure compliance and protect the rights of clients.
  9. Feedback and Evaluation: After sessions involving interpreters, it is helpful to seek feedback from clients about their experience. This can help assess the effectiveness of the communication and make adjustments for future interactions.

ADA Highlights

“The ADA requires that title II entities (State and local governments) and title III entities (businesses and nonprofit organizations that serve the public) communicate effectively with people who have communication disabilities….Covered entities must provide aids and services when needed to communicate effectively with people who have communication disabilities.”-  U.S. Department of Justice (DOJ)

In the past, organizations often expected individuals who communicate through sign language to bring along a family member or friend to serve as their interpreter. However, these individuals frequently lacked the neutrality and specific vocabulary necessary for effective and precise interpretation. Utilizing children for such tasks was particularly problematic (DOJ, 2020).

Under the ADA, the obligation to ensure effective communication, including providing interpreters, falls squarely on the organizations themselves. They are prohibited from insisting that a person bring their own interpreter. There are only two exceptions where an organization can depend on someone accompanying the person who uses sign language for interpretation:

  • In urgent situations posing a direct threat to someone’s safety or well-being, or that of the public, an adult or minor accompanying a sign language user may interpret or aid in communication if a qualified interpreter is unavailable.
  • In non-emergency scenarios, an adult with the sign language user can be used for interpretation if a) the person using sign language has requested it, b) the accompanying adult consents, and c) relying on this adult is deemed suitable given the circumstances. This exception does not extend to minors. However, even within the second exception, organizations should not depend on an accompanying adult if there are doubts about the individual’s neutrality or capability to interpret effectively. For instance, it would be unsuitable to depend on someone to interpret if they are hesitant to relay unfavorable news or if they have a vested interest in the outcome. An example of when not to rely on a companion for interpretation is during a police response to a domestic abuse allegation, where one spouse should not interpret for the other (DOJ, 2020).

Principles of Active Listening and Observation

Active Listening: This principle involves listening to clients with full attention, showing empathy, and providing feedback that confirms the listener’s engagement and understanding of the content shared by the client. Active listening requires the social worker to be present in the moment, avoiding distractions and preconceptions that could hinder the communication process. It includes techniques such as paraphrasing, reflecting feelings, summarizing, and asking open-ended questions to deepen understanding and encourage clients to express themselves more fully.

Observation: Observation skills are equally critical, involving the careful notice of a client’s nonverbal cues, such as body language, facial expressions, tone of voice, and other behaviors that provide additional context to their words. Observing these cues can offer insights into the client’s emotional state, level of comfort, and truthfulness, as well as any contradictions between what they say and what their behavior suggests.

Active listening and observation form a foundation for building strong therapeutic relationships, accurately assessing client needs, and developing effective interventions. These skills enable social workers to create a supportive environment where clients feel understood, respected, and validated, facilitating open communication and more successful outcomes.

Verbal/Nonverbal Communication Techniques and Congruence

Nonverbal Communication: Body language should be congruent with verbal language. Nonverbal communication includes using an open body position and being aware of facial expressions, body positioning, posture, personal space/distance, and eye contact.

Counterproductive communication patterns when asking questions:

  • Asking leading questions
  • Stacking questions

Verbal Communication: In addition to the communication skills listed in the flashcard activity above, additional communication skills include: silence, open-ended questions, solution-focused questions, and motivational interviewing strategies (e.g., reflective listening, rolling with resistance, and affirmations.

Self-check


References

Mio, J.S., Barker, L.A., Rodriguez, M.M.D., & Gonzalez, J. (2020). Multicultural psychology: Understanding our diverse communication (5th ed.). Oxford University Press.

U.S. Department of Justice. (2020, February 28). ADA requirements: Effective communication. https://www.ada.gov/resources/effective-communication/

Weaver, R.L., II. (1996). Understanding interpersonal communication. Addison-Wesley Educational Publishers Inc.

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Communication Theories and Styles Copyright © 2023 by Alexandria Lewis is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License, except where otherwise noted.